Monday, February 25, 2008

Cache Valley Group Educating Community (e-mail pitch)

Dear Jeff Hunter,

I am e-mailing to tell you about an organization that I think Cache Valley Magazine would be interested in writing about. The Cache Valley Area Investors Association is a group that aims to educate the community on financial matters.

This group is open to Cache Valley residents interested in learning about investment opportunities. Preston Parker began the organization last August in the hopes of helping people become financially independent.

The CVAIA meets every other Thursday. They often bring in guest speakers like CPAs and mortgage brokers to answer questions for the group.

For more information you can contact me by e-mail at kate.reeves@aggiemail.com or call at 801-722-9569.

Thanks,
Kate Reeves

3 comments:

Preston said...

Write a subject line. The focus is financial education and financial independence.

The website is: www.cvaia.com

Make sure dates are in AP Style.

AP Style is to put commas on both sides of years when they are written with a specific date.

Put the person's contact info right before the salutation in the beginning.

Nice to mention how this association relates not only to the person you are pitching to, but also to the readers. Making this connection explicit will help make your pitch more successful.

Put your contact info at the bottom after your name. Identify your relationship with the association.

The association is not free, the meetings are.

You would put a date at the beginning.

I would get some more of the lead elements near the beginning: meeting every other Thursday in the Cache County Chamber of Commerce at 7 p.m., anyone can attend and it's free of charge.

Unknown said...

Subject (like Preston said). Perhaps you could transition in the beginning from a small talk topic into the pitch. Thats just a personal preference thing though, not critical. You put it simple. Good job.

Whitney Barney said...

I thought you did a good job with this. I think Preston pretty much covered it. You are on the right trach though. Good Luck